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YOUR ATTENTION PLEASE

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Unique looks for unique artists.

With all five artists slated to film in the same location, Director Matthew Dillon Cohen needed to create distinct looks that mirrored the essence of each artist. But all filming was taking place at a single location, NYC's Marquee nightclub, which is essentially a black box.

Mixed Media. Smart Sets.

Pulling from each artist’s style, a color palette and tone was selected for each performer—warm golds for Joy Oladokun and sultry purples for Kiana Ledé. Film and digital cameras captured varied looks—bold neons for Lil Yachty,  gritty black and white 16mm and haze for Sway Lee. A technocrane elevated the perspective on it all. Each performace stood apart from the rest. 

Right on
time.

The final one-hour special aired 5 months into the pandemic, giving fans a soulful sonic stew of live performances, comedy, heartfelt interviews, and hope.

MORE WORK

  • All
  • Directors
  • Alex Cullen
  • Branded Content
  • Commercials
  • Films
All
  • All
  • Directors
  • Alex Cullen
  • Branded Content
  • Commercials
  • Films
Mariah Carey is Christmas: This 12-minute documentary explores the origins of “All I want for Christmas is You." Created in celebration of the 25th anniversary of the song’s release, the mini-doc features interviews with Mariah, producer Randy Jackson, and other insiders who share stories on the making of a classic.

MARIAH CAREY IS CHRISTMAS

M+C Saatchi + Amazon Music
The Unseen Ballet: A short documentary film that tells the story of one girl's love of the ballet and power of technology to make dreams come true.

THE UNSEEN BALLET

VMLY&R + Dell Technologies
Cardfusion: Series of 5 social spots for USAA Bank that juxtaposed the complexity of credit card company reward points and the satisfying simplicity of using USAA Bank. Each spot featured a different person stuck in "Cardfusion", dizzy with the choice of which card to use and a friend coming to their rescue.

CARDFUSION

PXP Studios + USAA Bank
Anthem Film: A cinematic, doc-style anthem film shot across America—capturing the heart and grit of the delivery and trucking business.

ANTHEM FILM

Greater
Healthcare That Heads You: Series of comedy spots for TIA, a company that reimagines healthcare with women at the center.

HEALTHCARE THAT HEARS YOU

Big Spaceship + Tia
Your Attention Please: A special musical episode for the Hulu show "Your Attention Please" hosted by Craig Robinson. Featuring Five VIP musical artists, the one-hour concert special blended performances, interviews, and style packages.

YOUR ATTENTION PLEASE

HULU
Love: A commercial and social response reiterating Honeymaid's public support for the LGBTQ community.

LOVE

Droga5 + Honey Maid
Let's Be Clear: A docu-series of 8 short films and 4 photo essays that tell real stories about the importance of data for reforming the criminal justice system.

LET’S BE CLEAR

Measures For Justice
Forward Rhythm: A Short documentary film that tells the story of Jason Barnes, a drummer who lost his lower right arm after an electrical accident in 2012. Determined to continue pursuing music, Jason teamed up with a group of Georgia Tech researchers to create a custom, TensorFlow-powered drumming arm to keep his musical dreams alive.

FORWARD RHYTHM

Google Brand Studio
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