Unique looks for unique artists.
With all five artists slated to film in the same location, Director Matthew Dillon Cohen needed to create distinct looks that mirrored the essence of each artist. But all filming was taking place at a single location, NYC's Marquee nightclub, which is essentially a black box.
Mixed Media. Smart Sets.
Pulling from each artist’s style, a color palette and tone was selected for each performer—warm golds for Joy Oladokun and sultry purples for Kiana Ledé. Film and digital cameras captured varied looks—bold neons for Lil Yachty, gritty black and white 16mm and haze for Sway Lee. A technocrane elevated the perspective on it all. Each performace stood apart from the rest.
Right on
time.
The final one-hour special aired 5 months into the pandemic, giving fans a soulful sonic stew of live performances, comedy, heartfelt interviews, and hope.